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Basics

Est. 2026

Basics

Single donor European hair and the salon essentials that keep it. Twelve shades. Two lengths. Nothing extra.

Single donor / Cuticle aligned

Free shipping over $250Single donor European hairTwelve shadesPro pricing for licensed stylistsWe match your shade from a photoFree shipping over $250Single donor European hairTwelve shadesPro pricing for licensed stylistsWe match your shade from a photoFree shipping over $250Single donor European hairTwelve shadesPro pricing for licensed stylistsWe match your shade from a photoFree shipping over $250Single donor European hairTwelve shadesPro pricing for licensed stylistsWe match your shade from a photo

The Range

We sell twelve shades of European hair and nine things to look after it.

Paper, steel, and one hard flash. Every piece is shot in the same neutral set so the shades do all the talking, the way a chart never could.

Three wefts of European hair on bulldog clips: espresso, caramel, champagne

The Source

One mill. One donor per bundle.

All of our hair comes from one family run mill we buy from directly, and we keep their name to ourselves. They pay donors at collection, they document where every bundle came from, and they have never once asked us to keep a supply chain question quiet.

The hair is European, single donor and cuticle aligned, which is the boring technical way of saying it behaves like hair. It takes a gloss. It holds a curl. It does not go matte at the ends in week six.

Read how it is sourced
1
Donor per bundle
100%
Cuticle aligned
12
Shades stocked
12 mo
Typical wear

On the station

All products

Shade Index

A number and a word. Not sure which one? Send us a photo of the hair and we will pick it.

  • 01 Onyx

    01

    Onyx

  • 02 Mahogany

    02

    Mahogany

  • 03 Walnut

    03

    Walnut

  • 04 Teak

    04

    Teak

  • 05 Copper

    05

    Copper

  • 06 Sienna

    06

    Sienna

  • 07 Dune

    07

    Dune

  • 08 Birch

    08

    Birch

  • 09 Khaki

    09

    Khaki

  • 10 Oak

    10

    Oak

  • 11 Amber

    11

    Amber

  • 12 Porcelain

    12

    Porcelain

Full Shade Index

Trade

If you do this for a living, you should not be paying retail.

Pro accounts get twenty percent off the whole range, first access to restocks, and a person who knows the hair answering when an install goes sideways at 4pm on a Friday.

Send us your licence number and the name of your salon. Approvals take about a day.

Restocks and shade drops